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From innovation to industry

Photo: Professor in greenhouse

Discovery to Product, or D2P, is helping researchers become entrepreneurs. Established in 2013 and co-funded by UW–Madison and WARF, D2P provides solid support for those looking to move their ideas to market. Much of the guidance comes from experienced mentors-in-residence, who walk new innovators down the path to commercialization. Says one grateful beneficiary: “Learning through D2P completely changed how we position our product and how we interact with the industry."

Top Stories

Early voting available at 2 campus locations

Graphic: Hand placing ballot in box

Election Day isn't until Nov. 8, but you can already cast your ballot. One-stop registration and early voting are offered for Madison residents through Nov. 4 in the Student Activity Center from 10 a.m.-4 p.m. daily (except Oct. 29) and at Union South from 10 a.m.-6 p.m. Monday-Friday. Related: Early voting elsewhere in Dane County.

Boat motors are better thanks to Evinrude partnership

Photo: Blank and George Broughton

Chancellor Rebecca Blank recently got to see up-close how UW-Madison is helping Evinrude build a better outboard motor. "Seeing firsthand what Wisconsin businesses can create together with our researchers was worth the trip to the Racine area," she says. And it wouldn't be a trip to Racine without kringle.

Holiday Events at the Fluno Center

It’s never too early to start planning your holiday event at the Fluno Center. Contact us to reserve your space today: 608-441-7108 or

Around Campus

‘Soup’ Campbell will work with student-athletes

Photo: 'Soup' Campbell

Former UW and NFL player LaMar "Soup" Campbell is the new assistant athletic director for student-athlete engagement. He will be encouraging student-athlete participation in campus, community and athletic initiatives, and collaborating with the director of diversity and inclusion. Related: Read this recent profile.

Crystal Potts is new state relations director

Photo: Crystal Potts

The chief of staff to a Wisconsin state senator has been chosen to be UW-Madison's director of state relations. Crystal Potts graduated from the university in 2010 with a degree in political science and Chinese, and attributes her interest in state government and politics to her education and experiences here.

Scientific glassblowing links art, history, science

Photo: Catherine Jackson

History of science Assistant Professor Catherine Jackson gave the keynote talk when UW-Madison hosted a conference on the intersection of art, history and science through scientific glassblowing. "Many of the earliest scientific glassblowers also trained in decorative glassworking," she says.


New faculty focus: Maxine McKinney de Royston

Photo: Prof. de Royston

Maxine McKinney de Royston says it's not true that some people are "math people" and some aren't. "This statement not only reproduces racial and gender stereotypes, it’s flat out wrong," says the assistant professor in the Department of Curriculum & Instruction, where she calls her colleagues "an amazing group."

The Poem is You

Poet and literary critic Stephen Burt addresses the paradoxes and challenges of writing for a reading public. Thurs., Oct. 27, 7:30 p.m.


Documentary shows creation of dance tribute to Ali

Photo: Peggy Choy

In 2013, The Peggy Choy Dance Company presented “THE GREATEST! Hip Dance Homage to Muhammad Ali” at a gym where Ali once trained. The work focuses on Ali’s lifelong fight to inspire justice. The assistant profes-sor's creation will be featured in a WPT docu-mentary at 7 p.m. Thursday. Watch the trailer.

In Memoriam

Paul Peercy was longtime Engineering dean

As dean of the College of Engineering, Paul Peercy constantly sought ways to help students succeed through diverse and innovative experiences. Peercy, who served as dean from 1999 until his retirement in 2013, died Oct. 20. “Engineering is where science meets society,” he said in a 2012 interview.


Event promotes socially conscious entrepreneurship

Photo: John & Tashia Morgridge

UW-Madison alumni and philanthropists John and Tashia Morgridge are launching an effort to focus on "social entrepreneurship." It debuts at the Force for Positive Change Awards Nov. 18 at the Discovery Building. Four $25,000 prizes will be awarded to social enterprises making a difference in Wisconsin.

Get Involved: Submit an idea, link or photo to Inside UW–Madison.